(A) the development of heavy industry


By the effects of changes in the international economic environment, Chinas heavy industry usher in rapid development period, its industry growth rate has slowed since the beginning of 2012, showing a growth trend of decline, the main metallurgical and mining machinery industry, material handling equipment industries, mining machinery industry and other growth also affected.

Heavy industrial production mainly for the production of information, is an important reference for Chinas economic growth based on macroeconomic growth is the main driving force to promote. From Table (a) can be seen by the European debt crisis, global inflation and other factors affecting the world economy, Chinas heavy industry growth momentum continued to decline. In 2012, Chinas heavy industrial added value growth rate for the first time fell below 10% to 9.90%, lower than the growth rate of industrial added value of Chinas overall 0.1 percent.

2012 Chinas heavy development is relatively stable, the monthly growth rate of total industrial added value up to 11% in March, the lowest was 9.7% in September. For a long time, Chinas heavy industry, light industry growth rate has been faster than the pace of development, but by the internal and external economic slowdown, domestic demand and other factors, in 2012 the development of heavy industry appeared inversion phenomenon. February 2012, Chinas heavy industry total industrial added value increased monthly rate of 12.7%, 10.9%, to 12 months, has developed into a 10.1%, 9.9%. Overall, although the growth rate of heavy industry behind light, but it gradually narrow the gap.

(Two) downstream applications gradually increased industry investment in fixed assets, and promote the steady growth of heavy industrial machinery industry


Heavy machinery and industrial products, including cranes, Continuous handling equipment and mining machinery and other equipment, has been widely used in power generation coal, port handling, metallurgical and material handling, machine industry, automotive industry, construction industry, logistics and other industries, in Chinas urban and industrial construction process plays an important role. Heavy machinery industry sectors of the economy mainly by the downstream industry fixed asset investment decisions.

2012, Chinas non-metallic mining industry, ferrous metal mining industry, mining industry, air transport, pipeline transport and warehousing industry increased rapidly, investment in fixed assets 1,630.98 billion, one hundred million 1,528.67 million, 1,477.34 million, 1,087.96 billion yuan, 19.242 billion yuan and 3,120.06 billion yuan, an increase of 26.3%, 23.7%, 19%, 30.2%, 29.9% and 28%.


Coal mining, petrochemical and power industries showing a large amount of investment, steadily rising characteristics. 2012 Chinas coal mining and washing industry completed investment in fixed assets 5,285.82 billion yuan, an increase of 7.7% over last year, oil and gas exploration industry investment in fixed assets 2,853.99 billion yuan, an increase of 6.1% over last year, petroleum processing, coking and nuclear fuel processing industry investment in fixed assets 2,390.99 billion yuan, an increase of 5.4%. Electricity, heat production and supply industry investment in fixed assets 12,815.24 billion yuan, an increase of 10.4%.


Fixed asset investment in these industries the gradual expansion of the industry in the promotion of products, while further expanding the heavy machinery industry sector demand for cranes, Continuous handling equipment and mining machinery and equipment industry provides a good foundation for the market.


1, crane equipment market


Despite the financial crisis, Chinas crane market remained steady upward trend, fully embodies the Heavy Machinery growth of longer periodicity. As Chinas power, transportation, steel and other infrastructure construction in full laying crane market is also ensues. Because cranes for a wide range environmental adaptability demand characteristics, in order to better meet the project construction, port, corrosion proof, nuclear power, paper, waste disposal and other needs of different industries, Chinas crane industry markets must pay attention to research and development, industrial restructuring to enhance the capability of independent innovation, constant innovation to meet their specialization and large-scale trends. In addition, the national planning in emerging industries such as wind power, offshore oil exploration and other industries, will serve as the new industry crane market growth, continue to push forward the development of crane market. 2012, Chinas industrial sales output value of crane products 2,455.0 billion yuan, up 11.7 percent. Small light lifting equipment completed a total industrial sales output value of 38.13 billion yuan, an increase of 12.6%.


2, Continuous handling equipment market


Continuous mechanical handling equipment as a generic device, suitable for almost all use of heavy machinery in the industry, its market boom of highly correlated with investment in fixed assets. Although China Continuous handling equipment industry started late, but benefit from the national long-term investment in basic industries, in 2012 China Continuous handling equipment market grew rapidly, as other developing countries build their own industries are also attached great importance to a certain extent also Continuous handling equipment pulling our product requirements. In addition, continuous handling equipment for mining, power generation, ports and other sectors of basic equipment, the normal operation of the device is directly related to the relevant industry job sure they are working on hoists, conveyor products and core components exist rigid requirements. As Chinas mining industry, power industry, port construction, aviation and logistics, warehousing building construction intensified, will continue to drive Continuous handling equipment market, especially the belt conveyor equipment and its core components of market development. 2012, Chinas Continuous mechanical handling equipment to complete the sale value of 25.86 billion yuan, an increase of 26.6%. Tensioning device production was 60,000 units, an increase of 5.7%, the sales value of 1.65 billion yuan, an increase of 0.4%, brakes yield of 4.9 million units, an increase of 22.3%, the sales value of 1.12 billion yuan, an increase of 20.4 %.


3, mining machinery equipment market


Since 2008, mining machinery and equipment market growing too fast, only 2010 to 2011, China mining machinery market, the proportion of total global sales reached 36%, 41%, making the domestic mining machinery and equipment to maintain excessive. Sluggish global economic environment under the influence of mining machinery and equipment 2012 product demand remains slow steady growth. With the developed countries and Africa on the ground surface or underground mining projects deposit growth, Europe, United States and other developed countries, there are still mining machinery and equipment needs for growth, Africa, South America and other developing countries have greater market potential will be to some extent, promote Chinas mining machinery and equipment market. 2012, mining machinery products of industrial sales output value of 264.2 billion yuan, up 14.1%.


(Four) Future Prospects


2012, Chinas heavy industrial machinery industry in the difficult market environment ups before the trip, how to play to their strengths in order to improve product quality and innovation capacity has become the primary task of the current strategic development.


Improve product quality, enhance the capability of independent innovation, is to ask the companies own safety, environmental protection and energy saving technology foundation, enhance energy saving products, high-end product development efforts to enhance value-added products. Gradual warming in the macroeconomic context, to strengthen the development of the industry trend forecasting, timely adjustment of enterprise management and production work, enhance the companys operations and ability to resist risks. Optimize the allocation of resources, increased technological innovation and research and development efforts, a clear direction of technology development, building line with their own unique platform for innovation. Strengthen communication industry, while maintaining the industrys technical exchanges at the same time, to avoid vicious competition in the industry. Optimization of the equipment manufacturing industry to strengthen integration in order to form a complementary and mutually supporting forces, to strengthen industry consolidation, facilitating factors of production to competitive enterprises, small and medium enterprises through competitive enterprises driven development model, and gradually form a number of clear division of labor, professional Production of industrial clusters.


As Chinas heavy industrial machinery industry technology and product competitiveness gradually strengthened, industry enterprises should actively explore overseas markets, and actively expand infrastructure in countries with higher density and regions, expand their sales channels, expand new profit growth point, to enhance the their own country even heavy industrial machinery industry products in the market competitiveness.